Updated 24 of Februady, 2021
Design Strand online services utilize cookies for the development of services, personalization of the general user experience and for targeting advertising and marketing.
Cookies allow the storage of short textual information, such as a browser identifier or choice of language, into the user’s browser. For the sake of simplicity, the term “cookie” is used in this policy to refer to other similar technologies in addition to actual cookies.
Cookies can be classified as persistent cookies or session cookies. The cookies used in Design Strand online services are primarily persistent, meaning they remain available even if the user has visited other sites or closed the browser. Session cookies are available to online services only as long as the user stays in said online service.
Persistent cookies enable a better user experience and displaying more relevant contents. The persistence of cookies has no effect on the volume of marketing or advertising.
Functional cookies are necessary for the functionality of services. These cookies allow various site features, such as signing in, the shopping cart and language selection.
Targeting cookies enable targeting advertising so that the advertising displayed at our marketing partners’ sites is as relevant for the user as possible.
Social media cookies may enable the tracking of the user’s page visits, if the user is simultaneously signed in to a social media service.
Along with cookies, we use IP address-based country-specific location data for things like improving information security and country-specific features, such as displaying a currency known to the customer. Location data is always utilized only on a country level. Country-specific location data is necessary for the functionality of the service.
In the cookie tool, the user may choose which cookies are installed through Design Stand’s web pages.
Google’s targeting of advertising in online services and videos:
Criteo’s targeting of advertising in online services:
Tradedoubler’s targeting of advertising in online services:
Design Strand utilizes social media platforms such as Facebook and Instagram for targeting marketing and advertising. A user can influence the targeting of advertising by social media through the privacy and advertising settings of said services.
Design Strand online services utilize some third-party tools and social media-related add-ons, such as the Like and Share buttons of Facebook and Instagram. These third-party add-ons may collect data about the users of online services for purposes such as recommending content or tracking the number of visitors.
The use of such services is subject to each service provider’s terms, which may be checked at said service. Design Strand accepts no responsibility for the collection or processing of personal data by third parties.